Advances in technology and social media have impacted every walk of life in America, including recruiting high school athletes to colleges.

While the face-to-face conversations and visits to campus are still the backbone of recruiting, how coaches identify the recruits, how they initially reach out to and communicate with them, then maintain contact through the recruiting process with prospective student-athletes has been altered dramatically.

Services like Hudl and social media channels like Facebook, Twitter, Instagram and Snapchat have become mainstays in the lives of both high school athletes and college coaches.

In this three-part Tribune series, titled “Modern Recruiting,” we will describe through stories and columns how prep players and collegiate coaches use those tools in the recruiting process and how recruiting has changed due to them.

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